Business Platform Team

Anant Corporation Blog: Our research, knowledge, thoughts, and recommendations about building and leading businesses on the Internet.

Hiring High School Students as Interns For Your Company


When companies consider applicants for internships and jobs, one group that is largely disregarded is high school students. And it makes sense. What could these inexperienced, uneducated, and immature teens bring to the table that others can’t? Understandably, applicants who are recent college graduates and have experience in the work field would be the appropriate additions to your team. Then why do companies like Google, Microsoft, Facebook, and a rapidly growing number of boutique tech firms offer training programs for high school students? Why do these companies invest their time and resources into them?

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Girl Reading

7 Books Every Business Leader Needs to Read


As a business leader, you must be well versed in all aspects that comprise a company to be successful. You need to be well developed as an individual, comprehend what is needed to run a business, know how to manage personnel, and understand how to grow revenue and retain customers.


There is an exuberant number of books available with knowledge on these attributes, but we find the following to be some of the most inspiring, practical, and beneficial.

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Create a Landing Page Without Touching Any Code

In my last piece, I discussed why it was important for every business to use landing pages in their digital client acquisition efforts. After establishing the benefits of a landing page, the next step is creating one. Creating a landing page can be done in one of two ways: by using a tool (content management systems, WordPress plugins, mailing list service, or ready-made templates) or by building the whole page from scratch, which requires programming. It can be challenging to use code to create a landing page, especially if you have no background in coding. This article will walk you through the top tools that will help you with code-free landing page creation.

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Delivering Real Time Analytics with Sitecore and DataStax

In one of my earlier articles, I talked about why your company or organization should adopt Sitecore as your Experience Platform. It’s a good platform for users, content authors, and developers to create compelling and engaging digital experiences as well as collect information on website traffic. Machine learning and analytics in personalized content are two of the most compelling features of Sitecore. In today’s world, companies, particularly the Fortune 500, require real-time analytics to help drive stakeholder goals.

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What Are Flowcharts and Why Are They Important For Business Architecture

A flowchart is a graphical representation of a process or a system that details all the sequence of events required to create an output. This helps one understand the relationship between a particular event and its impacts on a given outcome. It is also commonly known as a flow diagram. Though widely used in the field of software development, flowcharts are also now extensively used by business architects to understand complex business processes and provide the best possible solution. In this article, I am going to discuss the importance of flowcharts in business architecture, steps to create a  simple flowchart, and the best tools available in the market.

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